KETTLE BRAND UPROOTED VEGETABLE CHIPS

PRESS RELEASE

“After 30 years of perfecting our chip-making skills with potatoes, we were ready to try our hand at a new crop and create a vegetable chip that offered the unparalleled flavor we’re known for,” Marc McCullagh, senior brand manager for Kettle Brand, said of the company’s new Uprooted Vegetable Chips line.

Available in a Sweet Potatoes flavor, as well as a Sweet Potatoes, Beets and Parsnips variety, the new, kosher offering reflects the brand’s Natural Promise, to “make every product with clean, non-GMO ingredients, without trans fats, or preservatives.” A 6-ounce bag retails for $3.69.