The Country’s Largest Candy Company Unwraps Real Chocolate Items and New Consumer Promotions at National Trade Show
LAS VEGAS (October 21, 2009) /PRNewswire/ — Mars Snackfood US announced today the addition of five delicious real chocolate treats to its permanent offering, including three previous limited edition candies that were brought back by consumer demand. All five confections combine tempting, unique flavors with real chocolate, from the new 3 MUSKETEERS® Truffle Crisp Bars and MILKY WAY® Simply Caramel Bar, to returning favorites M&M’S® Coconut Chocolate Candies, M&M’S® Wildly Cherry Chocolate Candies and TWIX® Java Chocolate Cookie Bars. Mars Snackfood US will unveil these products and exciting new consumer promotions at the National Association of Convenience Stores (NACS) Show at the Las Vegas Convention Center, Oct. 21-23.
“Starting at the end of this year, we are excited to roll out various new real chocolate products from our M&M’S®, 3 MUSKETEERS®, MILKY WAY® and TWIX® brands,” said Jim Murphy, vice president of Sales, Mars Snackfood US. “From introducing sweet new offerings like 3 MUSKETEERS® Truffle Crisp to bringing back winning limited edition products like TWIX® Java and M&M’S® Coconut, we’re providing Americans with additional great options from brands they’ve known and loved for years to satisfy their chocolate palette.”